After we landed Alvorada as a sponsor for the CCA/Young Lions Competition, we both fell in love with a next-gen team and their campaign idea, one of 70 submissions. To cut a long story short: Alessandri picked up the concept and ran with it, developing it to full maturity – on posters, ads and even a cinema spot.
Hats off to the rising stars in the Schmelzer/Nyilanszky team!
