Hannes Sabathi was already in a class of his own when he came to us back in 2006. When Cordula visited him in Gamlitz he flitted from vine to vine, plunging his hands into the soil and explaining that the most important part of any wine is the earth its roots grow in. The task of translating this enthusiasm and Hannes’ uniqueness into a brand fell to Alessandri Design & Brand Studio. No mean feat, given the sheer number of estates using the Sabathi name – but the “S” root took hold as Hannes’ own personal trademark in no time at all, with his wine becoming a must-have for those in the know in retail and the restaurant trade.